There are so many people looking to establish a new micro business today. But what is a micro business?
A micro business is another name for a single person operation of a small business who is responsible for all actions and recordkeeping of a small business. In most cases, this micro business owner doesn’t have regular employees, but may have a small circle of paid contracted individuals who are assigned certain responsibilities to help lessen the workload.
Why seek outside help?
When you’re an owner of a micro business, your responsibilities include meeting and exceeding the expectations of clients, advertising / marketing, product development, and keeping track of financials. To satisfy these expectations can be overwhelming, especially when you have to remember to stay current on trend (COT) with research and development in your market, renewing and applying for annual registrations or licensing, and complying with quarterly and annual local, state, and federal laws and tax requirements.
Most micro business owners will hire an accountant to keep record on their taxes and other financial requirements, while others will hire contractors to assist with video editing, marketing, etc. The main concern and focus of a micro business owner is their brand. I know that the word ‘brand’ has been overused, misinterpreted, and quite frankly abused as people now think that you have to establish a ‘brand’ in order to survive both personally and professionally.
Technology and Organization
Staying up to date on technology and using this technology as a tool in your micro business is essential to survival. As the world becomes smaller through instant communication, shorter attention spans, and social media, it’s most important to have a presence within social media on your choice of platform(s) which clearly allows you to be visible to your desired audience. While a cloud service isn’t an actual contractor doing work, it’s a paid monthly service to keep information safe.
Whether you desire a specific brand of technology or prefer to create your own ecosystem, the central hub is the heart of everything within your business. I speaking about cloud services or hosting your own NAS, your information should remain private and secure. As for myself, I rely on both a NAS and cloud services to stay connected to my important documents and videos or pictures of product and services. While cloud services offer instant uploading, sharing, and saving, the NAS gives me complete control over my data, which I tend to back up at least once a month.
This is just the tip of the iceberg
As there are many sources online to hire a contractor to help you with your business goals, there are also many A.I. alternatives that can help or hinder your business – so please be careful. One service that I always count on and has never failed me is Google Workspace. I’ve been using Google Workspace for years for file sharing, client collaboration, scheduling, and even even moderate A.I. assistance.
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